What is it that you think about just before you get a condom? Sex!

Source: "Selling Condoms in the Congo." TEDGlobal 2011. Jul. 2011. Conference Presentation. Additional Information: This quote is from Amy Lockwood's TED Talk about combating HIV and AIDS in the Democratic Republic of Congo. A big part of this challenge is getting people to use condoms, explains Lockwood in this Talk. This particular quote is about the problem with the way condoms are marketed. The donor agencies that provide condoms for free or no cost market the condoms using fear, responsibility, and images representing AIDS -- instead of sex, which is what people are thinking about when they go to get a condom. Watch the full TED Talk here: Amy Lockwood - Selling Condoms in the Congo